Increase conversions by seeing which elements get attention—and which get overlooked

Increase conversions by seeing which elements get attention—and which get overlooked

Three heatmap types to power your analysis: Clicks, Scrolls and Moves

No sampling—our heatmaps include data from every visitor.

No sampling. We capture every visitor interaction so you never miss an opportunity to optimize.

Shareable screenshots make it easy to send heatmap data to your teammates.

Works on single-page apps, landing pages, and sites with cross-domain rules.

A quick solution for your most pressing website questions

Lucky Orange Dynamic Heatmaps help answer…

Why aren't more people clicking my CTA button?

Are people scrolling far enough to see my new content block?

How is my top nav change changing interaction with surrounding page elements?

You can even filter heatmaps for a specific group →

A quick solution for your most pressing website questions

→ Why aren't more people clicking my CTA button?

→ Are people scrolling far enough to see my new content?

→ How is my top navigation change impacting visitor behavior?

→ You can even filter heatmaps for a specific group

Highly-rated and used by over 500,000 websites

Verified User via G2

Mid-market

"Great heatmap data and helpful support"

"The heatmap data is very helpful - to see how deep users scroll on a page, where and how they engage, and filtering specific traffic sources really helps guide how we want to optimize pages of our website."

Colin S.

Small Business Owner

"Feature-rich with incredible support"

“The heatmaps and recordings offer insights that you can't get with Google Analytics alone. It genuinely feels like this tool has given us a new set of eyes to identify and tackle those blind spots!”

Perrie H.

Mid-market

"Lucky Orange is very eye opening"

"Lucky Orange was very easy to implement with one short code to the website. It was great information as we rebuild certain parts of our main website. They also allowed by team to have access to see this as well."

Frequently Asked Questions About Heatmaps

What are heatmaps and how do they work?

What are heatmaps and how do they work?

How can heatmaps help me improve my website?

How can heatmaps help me improve my website?

What are the different types of heatmaps?

What are the different types of heatmaps?

Are there any privacy considerations when it comes to using heatmaps?

Are there any privacy considerations when it comes to using heatmaps?

Do I need technical expertise to use heatmaps?

Do I need technical expertise to use heatmaps?

How can heatmaps be used to test the effectiveness of A/B tests?

How can heatmaps be used to test the effectiveness of A/B tests?

Used by over 500k websites

What Lucky Orange
users say on G2

Colin S.

Small Business Owner

"Feature-rich with incredible support"

“The heatmaps and recordings offer insights that you can't get with Google Analytics alone. It genuinely feels like this tool has given us a new set of eyes to identify and tackle blind spots!”

Our entire toolkit included in every plan level

Enhance your understanding by using heatmaps alongside our other tools.

Session Recordings

Watch replays of specific visitors on your site including all clicks and interactions

Conversion Funnels

See which step in your conversion process has the most drop-off

Illustrated interface for form analytics using Lucky Orange

Form Analytics

Study field order, field time and which field causes the most abandonment

Our entire toolkit included in every plan level

Session Recordings

Watch replays of specific visitors on your site including all clicks and interactions

Conversion Funnels

See which step in your conversion process has the most drop-off

Illustrated interface for form analytics using Lucky Orange

Form Analytics

Study field order, field time and which field causes the most abandonment