Drive More Shopify Sales with Lucky Orange and Shoplift
Drive More Shopify Sales with Shoplift and Lucky Orange
Improving your Shopify store isn’t just about trying new ideas. It’s about knowing when you’ve made a change that drives results. That’s the power of using Shoplift and Lucky Orange together.
Shoplift makes it easy to launch high-impact A/B tests. Lucky Orange helps you see how visitors respond, giving you even more confidence as you continue testing and refining.
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Launch, Track, Improve: Using Shoplift and Lucky Orange Together
Shoplift’s Lift Assist™ simplifies testing by suggesting theme sections proven to increase engagement. With just a few clicks, you can add elements like sticky carts, trust badges or countdown timers to your site.
But launching a variant is just the beginning.
Use Lucky Orange to track how shoppers interact with the new element by setting up a custom event tied to your Lift Assist™ section. Watch session recordings, build funnels and segment visitors based on how they interact with the variant to understand its true impact.
The combination gives you both performance data and the behaviors behind it, helping you focus on meaningful testing.
Create A/B Tests with Shoplift Lift Assist™
Shoplift Lift Assist™ simplifies the process of A/B testing by helping you launch high-converting theme sections in just a few clicks. No coding. No design team. Just smart, brand-aligned ideas ready to test on your Shopify store.
Start by choosing a recommended section like a countdown timer, trust badge or sticky cart. These are built to boost engagement and designed to match your brand. Once you’ve selected a test, it’s easy to customize the content to match your voice and goals.
When you’re ready, launch the test. Shoplift splits your traffic between the original and the new version, then tracks which one performs better based on key metrics like conversion rate and add-to-cart activity.
See How Visitors Engage with Lucky Orange Custom Events
After launching a Lift Assist™ test, it’s helpful to go beyond conversion metrics and watch how visitors engage with what you’ve added. That’s where Lucky Orange Custom Events come in.
Let’s say you’re testing a sticky cart button, a smart feature designed to keep the Add to Cart CTA visible as shoppers scroll. You’ll want to know how shoppers are engaging with it.
With Lucky Orange, you can track that interaction by setting up a custom event. Head to the Events section in your Lucky Orange dashboard, choose Element Interaction, and give your new event a specific name like “Sticky Cart CTA Clicked.” Then, open your site preview, hover to highlight the sticky cart button and click to select it. Lucky Orange will automatically start tracking that element in all future sessions.
Once your event is live, you can filter session recordings, build funnels and segment visitors based on who engaged with your Lift Assist™ section. This gives you a clear view of what’s working and where your page might need a second look.
Use Your Event To Filter Lucky Orange Tools
Watch Sessions Including Your Event
In Recordings, filter by your custom event to isolate sessions where visitors engaged with the Lift Assist™ section.
Use these recordings to:
See exactly how users behaved before and after engaging with the section.
Identify moments of hesitation, frustration or excitement.
Understand whether the feature is helping users progress or introducing friction.
In this example, you notice strong engagement with the sticky cart CTA, but Shoplift’s metrics show no meaningful increase in conversions. Reviewing the session recordings, you observe that users click the sticky cart, pause for several seconds, then scroll back up or exit. Many show repeat clicks or rage taps on the button. This behavior suggests the cart experience may be slow to load or missing key details like shipping costs or product confirmation.
Dig Deeper with Funnels and Segments
Funnels: Confirm behavior patterns by using your Lift Assist™ event as the first step in a funnel. Follow it with other key milestones to visualize how the new element influences the entire customer journey.
You build a funnel starting with the “Sticky Cart CTA Clicks” event, followed by Add to Cart, Start Checkout and Purchase. Results show a sharp drop-off after the sticky cart click, confirming what you observed in session recordings. This tells you the issue isn’t with the Lift Assist™ section itself, but with what happens after interaction. You can now prioritize fixing the cart experience or adding context before the click.
Segments: Build visitor segments based on behavior to evaluate performance by audience and identify opportunities to improve.
Create a visitor segment for users who clicked the sticky cart but didn’t proceed to checkout. Refine it further by isolating mobile users or first-time visitors. Rewatching recordings in this segment confirms your earlier hypothesis: users abandon the journey due to delays or unclear expectations in the cart experience. Some never see a confirmation, while others exit after trying to reload the page.
With these insights, you can revise the Lift Assist™ section to show a clear message after the button is clicked, explain shipping details upfront, or make the cart load faster so visitors aren’t left waiting. Relaunch the test with those changes and track improvements using the same event, funnel and segment structure.
Why This Works
Shoplift Lift Assist™ makes it easy to generate theme sections that match your brand and are ready for A/B testing. Instead of building variants from scratch, you can quickly test conversion-focused modules like sticky CTAs, countdown timers or trust signals. These sections are designed to perform and backed by real data, allowing you to launch meaningful tests without relying on a designer or developer.
Lucky Orange adds a layer of behavioral insight that helps you turn those tests into action. With tools like custom events, session recordings, funnels and segments, you can see exactly how visitors interact with your Lift Assist™ sections. See what draws attention, what gets clicked and where visitors hesitate or drop off.
Together, Shoplift and Lucky Orange give you a complete optimization system. Shoplift helps you launch smarter tests, and Lucky Orange helps you understand what’s working, why it's working and how to keep improving.